Meet The Creative Director And Designer
Atinuke, fondly known as Tinu, is the visionary creative director and designer behind Dheeluxx Couture, dedicated to showcasing Africa’s diverse cultural tapestry through contemporary fashion and entertainment.
Tinu’s mission is to highlight the cultural richness of African beauty through modern fashion while educating the world about African heritage.
Her designs seamlessly embody the essence of African culture, blending elegance, beauty, and authenticity with a unique mix of sophistication, comfort, and style.
Offering luxury African-inspired, ready-to-wear, and bespoke outfits at affordable prices, her 100% Black-owned business honors and elevates African heritage.
Tinu’s passion for fashion began in middle school, designing and modeling in fashion shows, and flourished during her college years. The name Ewaà, featured in her designs, means beauty in Yoruba, her native language. Yoruba is widely spoken, with a significant number of speakers in southwest Nigeria, millions in West Africa, and also among diaspora communities in various countries around the world
With a background in International Relations, History, and Journalism, Tinu also serves as the CEO of MoBee Media, an international marketing company. She excels as a marketing expert, personal development and business coach, author and leads global outreach initiatives. A dedicated humanitarian and activist, Tinu advocates for human rights, women's rights, and youth empowerment. She founded a non-profit organization supporting underprivileged children and women in the US and Africa, gaining recognition from the United Nations for her participation in key conferences on women's rights.
An ordained deaconess, devoted wife, and mother, Tinu continues to support local businesses and entrepreneurial ventures as a fashion designer and media guru. Her unwavering commitment to empowering underserved communities makes her a beacon of hope and inspiration.